About the Heritage Team
Our goal is providing exceptional care at every level
From the moment you walk through our door to when you leave, feeling just a little more fabulous, our primary goal is to make you feel welcome, well cared for, and comfortable. The Heritage staff is devoted to providing you with safe, stellar care in a luxurious environment—and we are able to do this by hand-picking our experienced, professional, and friendly team.
Meet George C. Isaacs, MD: Medical Director
A native of Birmingham, AL, George C. Isaacs, M.D. attended Furman University in Greenville, SC and graduated with a B.S. in Physics. He returned to Birmingham to attend graduate school in Mechanical Engineering. While attending graduate school, he began work at Brookwood Medical Center and decided to pursue a career in medicine.
Dr. Isaacs went on to attend the University of Alabama School of Medicine, and upon graduation, pursued a General Surgical Residency at Wake Forest University Baptist Medical Center in Winston-Salem. After completing his Surgical Residency, he moved to Wilson, NC and entered private practice with Wilson Surgical Associates. In addition to General Surgery, Dr. Isaacs performs Radio Frequency Ablation treatment for varicose veins and has also undergone further advanced training in Aesthetics and professional skin services. He is serving as the Medical Director for Heritage Med Spa.
Meet Beth Norton, MS, PA-C: Owner & Physician Assistant
Beth Norton is from Lancaster County, PA and completed her Bachelor of Arts Degree at McDaniel College in Westminster, MD. She then attended Illinois State University on a full Graduate Assistantship, completing her Master of Science Degree in Sports Medicine, and went on to finish her Physician Assistant Degree, graduating Cum Laude from King’s College in Wilkes-Barre, PA.
After graduation from Physician Assistant School, Beth and her husband moved to Greenville, SC, where she was employed by the Saint Francis Hospital Emergency Department’s. Seven years and three children later, they moved to Wake Forest, NC, to be closer to family and friends. Over the past 8 years, Beth has continued to work in various Emergency Departments as an Independent Contractor. Her background in Emergency Medicine led to her inspiration of opening Heritage Urgent and Primary Care, wanting to develop a community based practice focusing on excellent medical care and access to service. In addition, Beth has undergone further Aesthetic and Injectable training, and has opened Heritage Med Spa with Dr. George Isaacs, providing a broad menu of Facial Medical Aesthetics and Vein Treatments.
Meet our professional skincare staff
Our team of skin experts are dedicated to providing you with beautiful, natural-looking results safely. We aim to provide comprehensive and specialized care in a luxurious, comfortable environment.
Helping you glow with confidence is our number one priority—and our team of skin experts are dedicated to providing you with beautiful, natural-looking results safely. We aim to provide comprehensive and specialized care in a luxurious, comfortable environment.
Our providers take a patient-centered approach to care, meaning you don’t have to feel overwhelmed by choosing from a large menu of services. With years of experience and training in all of the latest products and techniques, our skin care professionals will help design a skin care plan fully customized to your unique needs that provides you with optimal results. Together, we will determine exactly what is needed to address your concerns and leaves you loving the skin you’re in.
Collette has spent over 30 years dedicated to her passion for skincare. Twenty of those years she worked as Head of Aesthetics for The Museum Spa and Laser Center. She began her career as a Clinique Counter Manager while finishing her Associate’s Degree in Arts from Broward Community College. Collette then went on to receive her Cosmetologist License in 1981 and was trained extensively in skin care by Joel Gerson, author of Guide to Esthetic Skin Care. She pioneered Medical Esthetics as one of the first Medical Aestheticians in the state of North Carolina. She also served as a National Certified Examiner for Esthetics and as a State Board Examiner. Collette holds numerous certifications including advanced medical skin care, advanced skin analysis, manual lymphatic drainage, advanced microdermabrasion, Master’s certification in microneedling and IPL / AFT laser photofacial. She is a member of the Society of Plastic Surgical Skin Care Specialists, Aesthetics International Association, N.C. Aestheticians Association. She has also contributed to publishing articles written in Skin Deep and New You magazines. Collette is happily married for 32 years with two children and a grandson.
Skin care is not just my job it is my passion. It is so gratifying to be able to make a difference in people’s lives by improving their self confidence through skin health!Collette Balbero
Jackie Norris, RN, Nurse Injector
Jackie Norris has worked as a registered nurse for over 25 years. She has excelled in many nursing disciplines including operating room, pre and postoperative care, and clinical evaluation of surgical patients. Jackie found her true passion as a cosmetic nurse over 13 years ago. Her thorough familiarity with facial anatomy and experience with neurotoxins and fillers provide her with a wealth of knowledge as an injector. She is passionate about her work and is known for her attention to detail, great bedside manner, and having an aesthetic eye.
Jackie’s injection techniques include the use of Botox Cosmetic, Dysport and dermal fillers for the treatment of facial aging, restoration of facial volume and improved facial symmetry.
Building trust and helping a patient realize the potential for a refreshed, natural appearance is my goal with each individual patient.Jackie Norris
Lea Penna, Front Desk
Lea has a BA from UNC-CH and prior to starting a family she worked in the field of property management. After raising her two children, she was in search of a new challenge and welcomed the opportunity to join our team. She loves being able to combine her organizational and interpersonal skills together for the benefit of our clients.
Interested in learning more? We would love to help you!
Feel free to contact us to ask any questions you may have or schedule your appointment. Our friendly front-office staff would be glad to help get you started!